Get salon-like smooth hair every day with TRESemmé Keratin Smooth Shampoo. Infused with Keratin Protein and Argan Oil, this 100% paraben-free shampoo formula deeply nourishes each strand of your hair, leaving your locks irresistibly smooth and effortlessly manageable. Experience 100% smoothness without frizz for up to 72 hours.* Recommended by professionals, this shampoo for nourishing hair is expertly crafted for all hair types and suitable for use with oil treatments. To use: Apply shampoo to wet hair, gently massaging it into a lather. Rinse hair thoroughly. For a salon-like blow dry look at home, follow regime with the Keratin Smooth Conditioner and Keratin Smooth Hair Serum. Your stylist, now at your fingertips. Scan the QR code on the front of the pack to get expert haircare tips for that effortlessly smooth hair every day. *Based on lab test with shampoo and conditioner vs non-conditioning shampoo About TRESemme: For 70 years, TRESemmé has helped women express themselves confidently as they make their mark on the world. From our origins in salons, TRESemme has been driven by a simple truth: every woman deserves to look and feel fabulous, like they've just stepped out of the salon. TRESemmé is dedicated to creating hair care and styling products that are salon quality without the salon price. Salon inspired and tested products that help you create your own style and experience that salon feeling every day. TRESemmé promotes the values of independence, self-reliance, and most importantly, the confidence you need to step up and meet the next challenge. We understand the power of hair to boost your confidence, which is why we believe in empowering modern women everywhere to lead the way.